Are you facing tough competition? Are your sales cycles longer than predicted? Are you finding it tough to manage expanded field force? Are you finding very slow progress in terms of productivity and accelerated growth? All these are highly common and challenging questions faced by enterprises today and the single stop solution providing answers to all of these is a robust and smart Sales Force Automation Solution.
You observe any domain, any work area today – you will find the implementation of Sales Force Management Software assuring guaranteed benefits to sales force, freeing them from meticulous and repetitive tasks and providing top management with instant real-time reports. SFA software is meant for all sizes of enterprises – Small, Medium or Large. An ideal SFA solution is flexible enough to mould itself to fit customer needs as per the size and nature of requirements. With obvious advantages like shorter sales cycles, enhanced sales, higher productivity and augmented business growth, it is heavily penetrating into major industries like healthcare, finance, sales and distribution, hospitality management, education, shipping and many others.
It is a proven fact that organizations find it extremely tough to sustain and grow without implementation of SFA solutions. Fact and finding have time and again, proven that, SFA is turning up to be a sales person’s best friend. There are numerous Sales Tracking solutions available in the industry today. Owing to vivid features being demonstrated by all of these, it becomes a difficult and challenging decision for an organization to finalize on a particular product. At that point, what is most essential is to ensure that the following benefits are a sure shot output of the Sales Force Automation software, being chosen.
5 Pointers That Prove To Be Major Objectives For An SFA Solution
Management Of Opportunities
With such keen competition, what is most important is to have a close eye on competitors as well as try to convert each and every opportunity into an actual business. A thorough lead management procedure is an integral part of the SFA solution wherein any type of lead, being generated from varied sources like emails, marketing talks, website visits etc. traverses the entire process of lead management and follow up. An ideal SFA solution would possess functions that, with its competitive intelligence would be able to monitor parallel activities by competitors and also facilitate sales force to monitor potential clients. All opportunities being offered would be thoroughly documented in desired formats and available for review as and when needed, with the click of a finger, eliminating redundant entries and haphazard management of opportunities.
Field Force Administration
Sales and sales force are the prime elements in any enterprise and hence, they form the prime element for a SFA solution too. For any Sales Force Automation solution to work it has to make the sales teams happy and confident, only then it is a sure shot success. Instant access to sales person’s activities / sales figures / leads and immediate reporting and access to analytical reports / dashboards are key showcasing advantages that the field force achieves owing to this solution. Not only sales team members, such a flexible solution facilitates the sales managers and heads to easily plan sales territories, manage their interchangeability depending upon needs and availability, cull out required information instantly in desired formats and mitigate risks, as far as possible.
Generation Of Reports And Analytics
One of the major highlights of Sales Force Tracking software is the real time availability of information, at the right time, in the right format. Generation of a variety of reports, starting from the topmost level, drilling down to each minutest level, displaying information specific to locations, geographies, products etc. form the crux of an ideal SFA solution. Be it graphical reports, charts, export documents, dashboards and many more, it has it all, along with additional benefits of emails / notifications / alarms generations. This turns out to be the most beneficial element since it visually gives you a clear picture of what is happening, where and why. It becomes simplistic for business owners to manage risks and escalate weak areas as well as for sales representatives to view their own movement and performance.
Up Selling And Cross selling
With increasing competition and attractive offers, the biggest challenge lies in retaining customer loyalty and obtaining repeat orders. At such a time, it becomes imperative to have access to the past customer database, in order to mine out the entire history and thereby, work on better prospects, in order to enhance up selling and cross selling of products. Facts and figures generating customer information like order patterns, client likings and preferences, accurate marketing campaigns etc. are assumed to be a sure shot output from Sales Force Tracking software.
Centralized Management Of Contacts And Accounts
A Sales Force Management Software excels at storing all the contact information of all customers at a centralized repository, accessible to authorized persons, instantly. This surely acts as a booster to speeding up the entire process of fixing appointments, following up on orders or approaching for repeat orders. Not only client information, but this solution also stores the entire set of contracts, leads, renewals etc. related to a particular client and hence it turns out very simple to generate alarms at the time of renewal of contracts.
SPEC INDIA’s ZooM – an effective and efficient Mobile SFA solution has been implemented by various Fortune 500 companies and has proved its mettle with its attractive and quality rich features.
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